This will be the shortest entry into my list, I'm actually most of the way through W, but 400 stories will take a while.

X All That Apply - I think we need more businesses with applications like this.  Just remember, if you're going to work at one get in on the ground floor, more people under you that way.
X, Y And Zee - A nice combination of psychology and evil :)  I think I should try that experiment on a few of the ladies in the neighborhood(for science)